Whiskeychick's September24 Roundup

September Roundup

It’s finally the ‘ber months and I’m gearing up for a productive cozy season. Here’s a brief look at what I’ve been up to as I get my chickens in a row before the cold weather hits. Reading Cocaine & Rhinestones: A History of George Jones and Tammy Wynette – Tyler Mahan Coe Tyler Mahan […]

Whiskeychick Country Music Blogger

Music and Lifestyle Blogger “WhiskeyChick” Partners with Collabstr.io to Forge New Brand Alliances

FOR IMMEDIATE RELEASE [Westville, OK, August 16th, 2023] – “WhiskeyChick,” the celebrated moniker of Shauna Castorena, a seasoned music and lifestyle blogger with over 15 years of experience in the country and rock genres, is thrilled to announce her exciting partnership with Collabstr.io, a dynamic platform connecting influential creators with brands seeking authentic collaborations. Known […]

If This Then That

Increase Your Reach With This Blogging Tool!

We all have the same 24 hours in the day, and yet some of us sit back in awe and wonder at the incredible feats of productivity our colleagues accomplish. For those of us in the digital marketing space, running multiple social accounts, building email newsletters, consuming content like potato chips and turning it into educational casserole topping… it’s a full time job. I’m here to tell you that you have a virtual personal assistant right at your fingertips and you didn’t even know it!

Shauna WhiskeyChick Castorena - Music Blogger - Band Marketer

Tips to “Freshen Up” Your Out-Dated Blog

It’s late on a Tuesday night and I get a frantic message from an acquaintance I haven’t talked to in a lonnnnnng time. What do they need? Well, to “pick my brain for a sec” of course! Normally I don’t mind this since I get really bored out here in the woods and could use […]

Legendary Women's Club

Building a Brand Blog on a Budget

When the time came to collect all the amazing women I know and work with into one digital space, I knew I would have to find a low-maintenance, low-budget way to create a turn-key online clubhouse that I could later hand over to a board of leaders within the group. With that in mind I set out in a single weekend to craft The Legendary Women’s ClubThe Legendary Women’s Club website and membership portal.

Contact Management Tools for Blogging

In order to be profitable, you need a way to reach as many potential customers as possible, and often on a limited marketing budget. The best way to do this, in my experience, is through personal relationship management with key influencers. It’s certainly not a new practice, but it is one that a lot of newer business owners go through a lot of trial and error before the light bulb shines and they find their flow. To help give you a head start on growing your potential customer reach, I’m going to share with you the system I learned in hotel sales, and continue to use to this day; The Tickler File.