The Rise of the Micro-Festival
Die hard music fans have always been my favorite kind of treasure hunters, only the type of treasure has changed. Micro-Festivals give artists the chance to craft once-in-a-lifetime experiences for their closest fans.
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Lifehack: How To Get Backstage Access At A Concert
Learn how to get backstage at concerts and festivals from music journalist and freelance writer Shauna “WhiskeyChick” Castorena!
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Ten Things DIY Bands Need To Do Better
In every town and near every potential stage there are hundreds of upstart musical acts just trying to capture an audience. Some are lucky enough to make a huge impact right out of the gate but then watch as their audience size shrinks over time. Others play to empty rooms for months or even years…
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Secondary Ticket Market: Scalpers or Saviors?
What happens when the event ticketing industry undermines itself? Event ticketing is and always has been a hotbed topic in the entertainment industry. From struggling to find a pricepoint that both provides a deal to the public and a profit to the event, to ensuring that access to reasonably priced tickets is handled securely and…
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How To Turn Your Entire Staff Into An Army of Brand Ambassadors
How to increase business while building brand loyalty and associate esteem by enabling your staff to own their personal brand.
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10 Steps to Having a Successful Web Blog
I want to blog, but where do I start? How do I get readers? How do I keep them? How do I make money at it? Here are some web-blogging 101 tips for the novice writer
